Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose which allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!
Summary: The Brand Executive at Wishful will assist in the planning and execution of marketing communications and initiatives in order to drive brand equity. The Brand Executive works cross-functionally in a fast-paced and dynamic environment where they ensure compliance of the brand identity, both internally and externally.
Essential Duties and Responsibilities:
- Assist in building the global marketing plans/calendars in close cooperation with the Senior Brand Manager in line with key brand objectives.
- Lead on communicating all global marketing updates to wider team & updating key global marketing material.
- Work cross-functionally with global and local teams on building and executing plans; product development, product marketing, social, creative, ecom, paid, influencer, PR, legal, customer service & supply chain.
- Project manage end to end key global marketing milestones and deadlines for every launch.
- Coordinate with paid, social and influencer agencies.
- Brainstorm/research content and campaign ideas with the relevant teams.
- Brief global copywriter on all global copy deliverables.
- Support social team on content planning, creation, execution, and community management.
- Support the integrated marketing teams with ideation and execution of activations related to influencer, PR & events.
- Keep on top of social/skincare trends and proactively share with wider team.
- Compile regular monthly reports on competitor/Wishful brand activity and performance vs plan
Requirements
- 1-3 years’ work experience in Marketing or Social
- Bachelor's Degree in Business, Marketing or similar
- Social Media Experience is a must; beauty/skincare experience is a plus
- Assertiveness, team player, resourceful, creative, fast/eager learner, multitasker, organized, agile and flexible
- Previous experience using Adobe Creative Suite (esp. Photoshop and PremierPro), Canva, and other tools for content creation is a plus
- Experience using dashboards such as Sprout, Tribe etc
- High comfort level with MS Office (Word, Excel, PowerPoint) is a must
Our Benefits & Perks:
- Monthly “Self-Love Days” – at company discretion
- Premium Medical/Dental/Vision coverage for employee plus dependents
- Monthly coaching sessions with our in-house Success Coach
- Employee discounts on all Huda Beauty, Wishful, and Kayali products
- Quarterly product gifting
Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.