Global Influencer Marketing Manager

Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose which allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!


Summary: We are looking for a talented Global Influencer Marketing Manager to join us in a dynamic role which requires extreme knowledge and experience in the global influencer landscape, that is strategy driven, that also has a combination of strong analytical competitiveness and data processing, robust organization skills, resilience, an eye for detail, ability to multi-task a dynamic range of tasks, excellent inter-personal skills, creativity, plus a strong understanding of market trends in the beauty space. You will be instrumental in supporting the Influencer Relations Director with global departmental activations as well as the global Influencer strategy in order to meet departmental KPI’s.You will also collaborate closely with the global teams to continuously address the ever-changing trends to ensure our Influencers programme continually meets the overall global strategic direction The ideal candidate for this role will bring excellent Influencer relationships with them to this role.



Essential Duties and Responsibilities:


• Support and Maintain current Influencer Strategy through strategic planning and implementation.

• Support Huda Beauty to achieve/maintain a top Global EMV status through Influencer seeding and Influencer relationship management

• Provide strategic guidance to markets to ensure best practices are rolled out and leveraged throughout the company globally

  • Lead on special Influencer programs within the global landscape.
  • Handle influencer relationships end-to-end, including communication, and gifting

• Oversee the development and on-time delivery of all assets for new product launches

• Ensure we have a robust understanding of the value of Influencers on our database & how to use this data to do to improve our performance & strategy

• Collaborate closely with the team to continuously address the ever-changing trends to ensure our Influencers programme remains to perform and excel

• Create a center of excellence and share insights and best practices across regions

• Support the Global Director of Influencer Relations with forecasting of budget and maintaining the budget.

• Develop and analyze and Influencer campaigns to provide valuable insights and opportunities

• Co-ordination and logistics management of forecasting newness, mass product sends, restocks as well as Ad-hoc for Influencers and talent globally

• Daily maintenance and organization of the Global PR Lists for HB, KAYALI and WISHFUL

• Support the team with daily/weekly tracking and reporting of Influencer coverage through Tribe Dynamics to have a general overview of our presence on the global Influencer landscape

• Create and maintain relationships with Influencers at a global scale ensuring excellent communication and relationship management

• Be the voice of the brand with Influencers while maintaining current relationships and building new ones

• Contribute to local & global Influencer events



Requirements:

• 3-5 years of Global Influencer Marketing experience (preferably beauty and/or luxury experience)

• Able to lead a team to achieve departmental KPI’s and excellence

• Understands Influencer search tools and platforms to assess the effectiveness of an Influencer (such as Tribe Dynamics)

• Excellent analytical skills & high interest to learn about new analytics trends

• Strong understanding of Influencer Trends with a focus in the beauty space

• Ability to work in dynamic & fast paced environment whilst being an excellent team player

• Strong experience of developing global Influencer strategies

• Exceptional relationship-builder both internally and externally

• Excel proficient

• Self-starter with a strong ability to multitask various projects



Our Benefits & Perks:


  • Monthly “Self Love Days” – at company discretion
  • Premium Medical/Dental/Vision coverage for employee plus dependents
  • Monthly coaching sessions with our in-house Success Coach
  • Employee discounts on all Huda Beauty, Wishful, and Kayali products
  • Quarterly product gifting


Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.

Post date: 13 January 2025
Publisher: LinkedIn
Post date: 13 January 2025
Publisher: LinkedIn