To manage specific products in terms of development, management, and marketing activities across specific commercial areas, to enhance brand image, provide communication across specific commercial areas, and meet market share targets.

 Key Accountabilities:

Recommend improvements to departmental policy and directs the implementation of procedures and controls covering all areas of Commercial activity so that all relevant procedural/legislative requirements are fulfilled while delivering a quality, cost- effective service to customers.

Day-to-day operations:

Supervises the day-to-day operations of the Commercial section to ensure that work processes are implemented as designed and comply with established policies, processes and procedures.

Job Specific Accountabilities:

• Establish a complete and accessible product information system and organizes training schedules for the sales team on the products of interest, to understand the product portfolio and help meet objectives.
• Identifies market segments, potentiality, shares (for company and competitors), development, and growth tendencies, to establish and explore new opportunities.
• Monitors and reports product and sales team performance, in order to keep track of the effectiveness of product lines, assess the plan execution, and recommend changes to the product mix.
• Coordinates the planning, logistics, and development of products, as directed, to ensure efficient, timely, and cost-effective marketing campaigns and promotional events.
• Plans for introductions and prepare marketing plans and related marketing activity, to evaluate potential new products, provide recommendations, research viability and risks, and monitor development execution.
• Conducts market research and analysis, to evaluate market strategies and develop Hikma’s business.
• Conducts comprehensive product evaluations and makes product recommendations based on financials, aggregate risk, and technologies, to maintain and constantly update the product portfolio.
• Monitors and apply industry trends and intelligence to the portfolio, to ensure a robust and successful product pipeline.
• Collaborates with Business Development, to identify potential new products and technologies and utilizes tools and processes available for product forecasting and evaluation.

Related Assignments

Performs other related duties or assignments as directed.

Minimum Qualifications:

 Bachelor’s degree in pharmacy or a related field.

 (1-2) years marketing experience is mandatory.

Minimum Experience:

  3-5 years relevant experience.