Overview:
Reforge Digital is seeking a Marketing Coordinator to join one of our client's teams. We are looking for a candidate with at least 3 years of marketing experience previously working for a B2B consulting or B2B professional services company. Ideally, you have a background in managing both online and offline marketing requirements, with a proven track record in coordinating various marketing activities aimed at promoting company products or services.
About the Role:
This role involves assisting in the implementation of marketing strategies, providing feedback on content briefs, and working closely with Reforge Digital as the assigned marketing & communications agency. You will play a crucial role in coordinating campaign requirements successfully, supporting the team in achieving marketing objectives.
Disclaimer: Only candidates who meet these requirements will be considered for an interview. Please apply only if you meet the criteria outlined above.
Key Responsibilities:
Campaign Development and Execution: Assist in devising and implementing integrated marketing campaigns across digital, social media, email, and print platforms.
Content Coordination: Coordinate the production of marketing materials including social media calendars, B2B Consulting case studies (for web and LinkedIn), brochures, flyers, advertisements, and promotional videos.
Performance Monitoring: Collaborate with Reforge Digital to monitor and analyze campaign performance, tracking key metrics to ensure effective delivery and optimization.
Digital Marketing Management: Support our client in managing digital channels such as website updates, social media postings, and email campaigns.
Event Coordination: Assist in organizing marketing events including trade shows, conferences, and promotional activities.
Content Collaboration: Work closely with consulting service line leaders to align on content needs, producing relevant client case studies and supporting campaign activations.
SEO Implementation: Follow up on the implementation of SEO recommendations provided by our agency to enhance digital presence.
Database Management: Maintain marketing databases including customer contact lists and campaign tracking systems to support targeted marketing efforts.
Administrative Support: Provide administrative assistance to the marketing team, including scheduling meetings, preparing presentations, and managing project timelines.
Business Development Support: Aid in list building efforts to enhance marketing campaigns managed by Reforge Digital.
Requirements:
- B2B experience is a must
- Previous experience in a consulting firm is preferred
- Bi-lingual, english and Arabic (spoken and written) at an excellent/fluent level
- Min 4 years of professional experience