Job Description

• Develop and execute digital marketing campaigns across various platforms to generate leads and increase brand awareness
• Develop and execute digital marketing strategies to drive website traffic and increase online brand awareness.
• Conduct research and analyze data to identify trends and insights to optimize campaigns.
• Collaborate with cross-functional teams to create and implement campaigns that align with business goals.
• Manage and optimize social media platforms, including content creation, scheduling, and community management.
• Create and manage email marketing campaigns to increase engagement and retention.
• Track and report on campaign performance using analytics tools to inform future marketing efforts.
• Stay up-to-date with industry trends and best practices in digital marketing.
• Manage and allocate digital marketing budgets to maximize ROI.
• Develop and maintain relationships with external vendors and partners.
• Provide regular updates and recommendations to stakeholders on digital marketing initiatives.
• Optimize website for search engines through keyword research, content creation, and backlinking strategies
• Collaborate with cross-functional teams to ensure brand consistency and cohesive messaging
• Monitor industry trends and stay up-to-date with digital marketing best practices
• Track and report on website traffic and campaign performance using analytics tools
• Build and maintain relationships with clients and vendors
• Provide guidance and mentorship to junior team members