Position : Content Manager
Duty station : Amman - Jordan
department : marketing
reporting directly to : VP marketing manager
Job Overview
Altibbi is seeking a skilled Content Manager to oversee the creation, management, and marketing of content across various platforms. The goal is to enhance user engagement, boost content credibility, and expand our customer base. This role involves leading a team of content professionals, developing content strategies, highlighting products and services, and driving content marketing initiatives.
Key Responsibilities
- Develop and implement comprehensive content strategies aligned with company goals.
- Lead a team of medical writers (Arabic content).
- Research and source content for the company’s website.
- Monitor competitors’ online activities.
- Collaborate closely with the SEO team for optimal results.
- Repurpose content for various media, including video production, social media, and other channels.
- Increase engagement with Altibbi’s content among doctors.
- Work with the marketing team to devise online marketing strategies.
- Update content to ensure it remains current and relevant.
- Adhere to brand guidelines and align with Altibbi’s main business verticals.
Requirements
- 5+ years of relevant experience.
- Strong leadership and management skills.
- Medical/Healthcare background is a plus.
- Advanced writing and editing skills, with a strong proficiency in copywriting in both English and Arabic.
- Excellent written and verbal communication skills.
- Ability to generate creative ideas.
- Detailed knowledge of current online tools and marketing trends, including SEO.
- Ability to solve problems swiftly.
- Advanced computer skills.
- Excellent analytical skills and attention to detail.